Unilever Food Solutions

Branding | Packagind Design | Adaptation | Brand Assets

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Whetting Palates: Unveiling the Versatility of Knorr OTBS with Captivating Key Visual Design

Knorr Onion Tomato Base Gravy is a staple in the culinary world, cherished by chefs for its rich blend of onions and tomatoes. Despite its popularity, the potential of OTBS in biryani preparation remained somewhat obscured.

Our task? To craft a Key Visual that would shine a spotlight on OTBS’s versatility in biryani creation while maintaining the brand’s authentic, premium, and earthy aesthetic.

Embarking on our creative journey, we delved into the tantalizing world of paneer gravy and biryani, setting the stage with a rustic, earthy backdrop that evoked the essence of traditional Indian cuisine. Through a harmonious blend of visual storytelling and succinct copy, we expertly conveyed the tantalizing flavors and endless possibilities that OTBS brings to biryani preparation.

The result? A design that exudes sophistication, simplicity, and an unmistakable allure, seamlessly guiding chefs on a culinary journey that celebrates the boundless potential of Knorr OTBS.
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